“I Came for a Car and Found a New Way to Invest”: How a UAE Client Discovered 1euro.auction and Changed His Approach to Big Purchases

In this interview, an entrepreneur from Dubai shares his experience buying both vehicles and investment containers through a European platform that merges the luxury market, logistics, and finance in a single interface.

— Tell us a bit about yourself. What do you do, and how did you come across the idea of buying a car through a European platform?
I live in Dubai and run several projects in real estate and export. Cars have always been more than just transport for me — especially here in the Middle East, they’re part of your identity. When I started looking for my next vehicle, I wanted something fresh — not necessarily brand new, but with a trustworthy history. Local dealerships had options, but the prices were significantly above market.

Then a friend sent me a link to 1euro.auction. He said, “This is a European platform where you can buy cars before they hit the market.” I checked it out and immediately saw that this wasn’t a typical auction — it had an investment-driven logic.

— What impressed you the most at first?
Definitely the access to the closed segment. These are vehicles that haven’t yet gone public. They’re acquired from dealers, corporate fleets, advertising agencies, and brand partners. I had several Mercedes options to choose from and ended up buying a Mercedes-Benz G63 with only 4,000 km.

Everything was official — history, documents, VIN, service book. The car was nearly 34% cheaper than the same model at a local dealership. That’s possible because 1euro.auction works directly with official dealers — no middlemen. Plus, I was eligible for a VAT refund (19%), since I’m a resident of the UAE.

— How did the selection and purchase process go? Was it complicated?
Surprisingly, it was very clear and convenient. The platform divides cars into three categories:

• Test Drive — nearly new, under 8,000 km
• Leasing — from corporate fleets, under 80,000 km
• Advertising — demo models, often with rare configurations

I picked the model I wanted, contacted the manager, uploaded my documents, signed the contract, and made the payment. You can pay by bank transfer or cryptocurrency. I chose crypto — and received a 12.5% discount. It’s super convenient, especially if you already hold digital assets and want to use them in the real world.

— How did the delivery process go?
My car was delivered to Jebel Ali Port in 37 days. The entire journey was tracked. I received pre-shipment photos, full documentation, a loading report, and a tracking number from the logistics company.

It really felt like a turnkey purchase, just like corporate logistics. Usually, only large companies get this level of service — with a dedicated logistics team. Here, everything was handled through a personal manager.

— How did you discover the investment side of the platform?
That was the real surprise. After buying the car, I explored the site more and found an “Investments” section — where you can buy shipping containers. Yes, the same kind used in international logistics.

At first I was skeptical — how do you make money on a container? Then I saw the numbers: renting them out can yield up to 30% per year, leased to major logistics operators, and you simply receive regular payments. It’s like mini real estate, but without maintenance costs or vacancy risks.

I bought one reefer container (refrigerated), and within a month it was leased out to Europe. Payments come in, everything is documented. I’m planning to expand — next, I want a tank container.

— What else did you appreciate about the platform?
Everything is designed to make you want to return. For example, I received an additional 15% discount on my second car. That’s a great incentive — not just for one-time buying, but for planning fleet expansion or building an investment portfolio.

— Would you recommend 1euro.auction to others?
I already have — more than once. Two friends have bought cars, and another is considering containers. In today’s world of rising prices and instability, finding something reliable and profitable is rare.

The platform doesn’t just offer products — it offers a new kind of experience: you buy smart, invest mindfully, and control everything yourself — no middlemen, no chaos.

— One piece of advice for someone new to the platform?
Think like an investor, not just a buyer. 1euro.auction isn’t just about “buying cheaper.” It’s about combining purchasing, logistics, and investing — all within one ecosystem. This is a whole new level of e-commerce — closer to private banking, but accessible and safe.